Second Life Revamped

Its been a while since we visited the world of Second Life. At present, we still had left to enter into a recession, ot only in the real world, but twice in Second Life. It wasot only the credit crunch, oh, it was the Gartner Hypecycle kicking in with a bite. The companies have been disappointed in the marketing potential of Second Life, and it was too early to get a solid business case for immersion.ow that is Second Life is gearing up again. They've changed their marketing campaign for companies and theewly designed website.Now is theewly designed Web site prettyeat thing. Itso longer the good old promotional website, but it has turned into a graded or a Second Life management system - which we already suggested back in 2007, highlights from secondlife Theewen Torley on Vimeo.ow Theewen attitude is very promising. Back in 2007 and 2008, Second Life has been ruled with corporate bustling with activity, but after some exploration,early every company time to find the true 3D to do business elsewhere, like ABN Amro or Wells Fargo, for example. To secure Second Life wasot. Second Life management at this time didot really a burden for businesses in Second Life to support, but do we fall thinkow Theyve seen business and a part of reality (ie cash) came across Theres money to be made by the major customers, The order curious to see where it goes. Companieseed to see who came since December 2008 and have since left the top to give a brief update on the Second Life Real Life Company Guide.
Its been a while since We last visited the world of Second Life. At the time We left, recession was kicking in,ot only in the real world, but doubly in Second Life. It wasot only the credit crunch,o, it was the Gartner Hypecycle kicking in with a bite. Companies were disappointed in the marketing options of Second Life, and it was too early to get a solid business case for immersion.ow, Second Life is gearing up again. Theyve changed their marketing campaign for Businesses and revamped the website.Now, the revamped website is a prettyeat thing. Itso longer the plain old promotional website, but it has grown into a SLMS, or a Second Life Management System - which We already suggested back in 2007,Highlights of theew secondlife from Torley on Vimeo.ow theew attitude is promising. Back in 2007 and 2008 Second Life was bustling with Corporate activity, but after some exploration, allmost all companies left to do real 3D business elsewhere, like ABN Amro or Wells Fargo for instance. Second Life wasot secure. Second Life management at that time didot really make an effort to support companies in Second Life, but We thinkow theyve seen business drop and some part of reality (i.e. cash) kicked in. Theres money to be made from big clients, so Im curious to see where it goes. Will have to see which companies have arrived since December 2008 and which have left since then top give a quick update on the Second Life Real Life Company Guide.

Second Life Revamped